Wysiwyg Content Managers
The quick, easy way to get results and be able to market your own website is to have control of the content on the site. There are many wysiwyg programs available. It’s best to choose one that is supported by a company with a proven record of product development and support.
You don’t have to be a technical wizard.
You save money on website marketing, editing and updating.
Your original website designer sets templates up that match your site, so you don’t have to be a design diva for the pages you add or edit on your site, to be professional looking and integrate with what you already have.
Your turn around time is as quick as you want it to be, no waiting for someone else to have time to make the changes you request.
You can easily test various pages and scripts to see which works best to attract clients/sales.
You can add links, photos, pdf’s
You have the freedom to host your site anywhere you want. You can move it to another host at any time and still keep all of your content and your database.
If you know that you aren’t going to have time to update the site yourself, you can delegate a staff member or your virtual assistant do the work for you.
Your site can be built in php or html and still take advantage of the benefits of using a wysiwyg. The software can usually be integrated into an existing site.
If you have your laptop with you, with the content management program installed, you can be sitting on the beach somewhere making changes to your website. The only thing you need is a WiFi connection.
One of the advantages of having a small business is that you can turn on a dime to take advantage of new opportunities that come your way. A wysiwyg content manager will allow you to do just that.
Being ahead of the curve gives you a distinct advantage over your competition.
Just having a website isn’t enough, people have to be able to find you when they want what you are selling. Having web optimised content is key to being found.
Our specialty is php website design with Contribute by Macromedia integrated so you have control of your site’s content. Php’s advantage is that there are lots of Open Source applications that can be integrated without software development fees.
Whether you decide to work with us, or with another marketing and design firm, give serious thought to how you are going to drive traffic to your site, set a budget and plan to keep your site content fresh and interesting for your prospective customers.
